The Basics
• Most people who start to get involved with network marketing do not understand what network marketing really does. Thus, they look up to upline and leaders to guide them in network marketing. Network marketing is based on helping others to achieve goals.
• Leaders motivate and bring a team together. Being cooperative and helping each other will bring better positive effects to the business. Without a leader it is like having a loose team with no motivation to be successful in business.
• Leaders help to pick up the pace of enlisting distributors. Different distributors will have different working attitudes and different ways of approaching business. For people who are new to network marketing, a leader is important as they are yet to understand how things work.
• Leaders detect and use an effective system or procedures quickly. A leader knows well about the missions and visions of doing business. Therefore, leaders can direct downlines to efficient working, and resolve issues together. Leaders could also expand chances of improvement in business.
• Leaders initiate actions. Downlines may have no idea what to do next. Leaders know more than they do. Leaders direct and give proper instructions to downlines upon the next move. Leaders give best suggestions, advice and ideas on improving their network marketing. Some downlines depend on leaders a lot and wait for their leaders to respond.
• Leaders build confidence. With a leader, downlines are more confident in what they do, and towards their leader. A leader could build confidence through his/her working efforts, and when giving guidance to downlines.